The Art Büro
I worked with Barcelona-based art advisory The Art Büro from when the brand first launched in October 2020 until September 2022.
In my role as head of content and subsequently marketing manager, I wrote weekly newsletters, engaging blog articles and seasonal content such as events guides, lead magnets and festive shopping edits - all with a focus on the Spanish contemporary art market.
For each article I meticulously researched the subject, consulting colleagues who are experts in the art world for insider perspectives and uploaded all articles and imagery directly to the website.
Examples of articles written for The Art Büro
7 Female Textile Artists to get excited about this Summer
28th JULY 2022
This week we’ve been talking about textile art. Here are some of the established and emerging artists whose work we are feeling really excited about right now..
Spanish Artists to look out for at The Venice Biennale 2022
4th MAY 2022
The Venice Biennale is back after a three-year hiatus, with the 59th edition featuring several exciting artists from here in Spain, “Llim” by Lara Fluxà,
Harvey³ or Jimmey: How to choose the perfect ride for your baby?
1st MARCH 2022
One of the most anticipated booths at ARCOmadrid each year, Vivir Con Arte by AD España in collaboration with Massimo Dutti brings together art and design in inspiring and innovative ways.
Exploring the Studio of Artist Luna Paiva
26th JANUARY 2022
A behind the scenes look at the completely breathtaking work of Barcelona based artist Luna Paiva from our recent visit to her studio in Poble Nou.
Movies & Documentaries For Art Lovers
28th DECEMBER 2021
Our favourite ART films and documentaries for a cosy night in this Winter.
What Does An Art Consultant Do?
23rd NOVEMBER 2021
Curious about what an art consultant can do? Consider us your new best friend in the art world..
The Art of Photography: 4 Contemporary Photographers To Follow Right Now
16th AUGUST 2021
World Photography Day celebrates the art, craft and history of photography. We share thecontemporary photographers whose work stops us in our tracks every time.
Discovering The Studio of Gabriel Pereyra
13th MAY 2021
Our founder Gabby met with artist Gabriel Pereyra in his Barcelona studio, to get a closer look at his unique pieces and learn about the deeper meanings behind his work…
How to Commission a Bespoke Artwork with The Art Büro
25th MAY 2022
Demystifying the process of commissioning a bespoke artwork, with a step-by-step guide to the process and what is involved.
Art At Home: The Bedroom
30th MARCH 2022
The Bedroom - a place for romance, recharging and dreaming. In the second part of our new “Art At Home” Series, Mariella shares her insights and advice on how to select the perfect artworks for every bedroom.
5 Art Fairs Happening in Madrid This Month
15th FEBRUARY 2022
This February we are planning to visit some of the most unmissable art fairs happening in Madrid.
Art At Home: The Dining Room
14th JANUARY 2022
In the first part of our new “Art At Home” Series, we look at how to choose and place art in the dining room. Lead art advisor Mariella Franzoni, PhD walks us through the process with some tips and expert advice…
Our 2021 Christmas Gift Guide For Art Lovers
2nd DECEMBER 2021
We’ve curated a selection of gifts perfect for the art lover in your life this festive season.
5 Unmissable Events this Barcelona Gallery Weekend
9th SEPTEMBER 2021
Barcelona Gallery Weekend is an annual event taking place across the city featuring a programme of exhibitions, performances, talks, presentations and guided visits by the gallerists, artists and curators.
In Conversation With Barcelona Based Interior Designer Abel Pérez Gabucio
10th AUGUST 2021
We caught up with our friend, client and talented Interior Designer Abel Pérez Gabucio of Àbag Studio to talk all things art, design and why we love Barcelona so much..
Inspiring Spanish Female Artists from the ESTAMPA Art Fair
13th APRIL 2021
Our top 3 female discoveries from Spain’s first real-life art fair of 2021 in Madrid…
About The Art Büro:
The Art Büro is a boutique ART advisory headquartered in Barcelona, specialised in sourcing design-conscious, meaningful and investment worthy contemporary Spanish art.
We work for new-era art buyers, facilitating acquisitions through our extensive and unparalleled network of 40 + galleries and relationships with 250 + independent artists.
A passionate all-female team of art experts, our mission is to connect people, ideas and events across the city and beyond, changing the conversation around ART as we know it.
The Art Büro also collaborates with brands, building cultural bridges and new audiences for luxury brands through immersive experiences, curated events and artist collaborations.
Looking for a writer to create beautiful content for your brand? Get in touch and let’s talk all things copy - I’m always on the lookout for exciting projects and brands to collaborate with!
See More Examples of My Work
Project Brief: Write a twice-monthly Blog for Easywalker, an innovative stroller brand in Amsterdam, based on the key brand message that "Life is Glorious."